Break down of Lyrics.
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Friday, 1 October 2010
Tuesday, 28 September 2010
Monday, 27 September 2010
Thursday, 23 September 2010
Monday, 20 September 2010
Friday, 17 September 2010
Sunday, 12 September 2010
Thursday, 9 September 2010
Mind Map - R'n'B research.
I used wordle to gather my thoughts of the R'nB genre. Ideas of the typical mise en scene, males and females roles, and the usual locations.
Adverts Analysis.
Magazine Adverts.
Typical features of an magazine advert would be an image possibly relating to the artist or whatever they are advertising, followed by the title in big text font then smaller text in different colours, sizes, and layouts with additional information. The purpose is to help promote what they are advertising.
I would categorize the adverts in front of me as being from different genres such as Jay Z being an R’n’B, Jamie T, Stereophonics, and the Fratellis – indie. The Beatles and Led Zepplin are from a much older genre background.
I have chose to deconstruct Jay-Z’s advert as part of my research for my music video I am analysing R’n’B. The advert is very clear and noticeable to the audience. As you can see the title of the artist is in big, bold and black font which will catch the readers eye, followed by the title of the album directly underneath the artist in normal font, and a smaller size font saying the date and other key information. I can tell that the potentional target audience is for an R’n’B genre in particular due to the images of different music objects used, and Jay-Z being a important artist to the R’n’B genre with his name being big, bold and at the very top of the advert. Jay-Z: Bluebrint 3 is the 11th studio album by rapper Jay-Z which was released 14th September 2009 in the UK. The advert is again an image of the album cover with details telling the audience the release dates of the album and also other crucial information such as the artists website.
The imagery used for the album cover is a pile of instruments which have been stuck together, such as trumpets, keyboards and guitars, which in some eyes could be an example of abstract modern art. It can also suggest to the audience that this artist is very versatile in the music they create. There are 3 red lines overlapping this image, which could be imagery to associate with loyalty or blood, and there are 3 because it is the 3rd blueprint album, meaning there would be previous Blueprint albums released. At the bottom of the advert, the name of the production company is given to advertise also. The two albums I have chosen are similar through imagery as they both are very artistic and imaginary, and would not be seen in the street for example. For Blueprint 3, I wouldn’t really categorise it as a stereotypical rap album cover, which is the genre it is, for example Lil Wayne's album is a picture of Lil Wayne in his vest top with baggy jeans and wearing his bling,and a gun which shows his association with guns and gang violence. The font used for the advert is very professional and easy to read, also it is easy to identify who the artist is and what the album is called.
Typical features of an magazine advert would be an image possibly relating to the artist or whatever they are advertising, followed by the title in big text font then smaller text in different colours, sizes, and layouts with additional information. The purpose is to help promote what they are advertising.
I would categorize the adverts in front of me as being from different genres such as Jay Z being an R’n’B, Jamie T, Stereophonics, and the Fratellis – indie. The Beatles and Led Zepplin are from a much older genre background.
I have chose to deconstruct Jay-Z’s advert as part of my research for my music video I am analysing R’n’B. The advert is very clear and noticeable to the audience. As you can see the title of the artist is in big, bold and black font which will catch the readers eye, followed by the title of the album directly underneath the artist in normal font, and a smaller size font saying the date and other key information. I can tell that the potentional target audience is for an R’n’B genre in particular due to the images of different music objects used, and Jay-Z being a important artist to the R’n’B genre with his name being big, bold and at the very top of the advert. Jay-Z: Bluebrint 3 is the 11th studio album by rapper Jay-Z which was released 14th September 2009 in the UK. The advert is again an image of the album cover with details telling the audience the release dates of the album and also other crucial information such as the artists website.
The imagery used for the album cover is a pile of instruments which have been stuck together, such as trumpets, keyboards and guitars, which in some eyes could be an example of abstract modern art. It can also suggest to the audience that this artist is very versatile in the music they create. There are 3 red lines overlapping this image, which could be imagery to associate with loyalty or blood, and there are 3 because it is the 3rd blueprint album, meaning there would be previous Blueprint albums released. At the bottom of the advert, the name of the production company is given to advertise also. The two albums I have chosen are similar through imagery as they both are very artistic and imaginary, and would not be seen in the street for example. For Blueprint 3, I wouldn’t really categorise it as a stereotypical rap album cover, which is the genre it is, for example Lil Wayne's album is a picture of Lil Wayne in his vest top with baggy jeans and wearing his bling,and a gun which shows his association with guns and gang violence. The font used for the advert is very professional and easy to read, also it is easy to identify who the artist is and what the album is called.
Wednesday, 30 June 2010
Music Video Analysis.
Beyonce - ' If I were a boy' music video contains approximately 96 shots. There is many close up of shots of 'the meat' - Beyonce these shots show alot of facial emotion and expression especially the image (second row, image two) with a tear falling down her face. Medium shots, two shots, establishing shots and cross cutting is used in this video. The images and lyrics relate to eachother, Beyonce is telling the story through her lyrics, whilst the images represent the movement and what is happening. The song is about a girl who got cheated on or played,and shes confessing what she thinks is the perfect boy,
and that if she was one, those would be the things she would do and the things she would not. Beyonce at the beginning of the video is shown in her boyfriends shoes, and he is saw in Beyonces and how she see's things then eventually the roles switch back and the audience realize how Beyonce acts is how her boyfriend treats her.
Thursday, 24 June 2010
Wednesday, 23 June 2010
Deconstruction of an Album Cover.
Beyonce's album is particularly interesting due to the fact that she has an alter ego, as she is known as 'Sasha Fierce' then also known as 'Beyonce'. The album cover shows Beyonce in a black and white contrast medium shot looking natural with her hands gracefully behind the back of her head with her hair brushed back off her face to reveal her flawless skin. Also no clothes are seen which possibly could be nudity which is another possible relation due to her being 'naked' meaning its her ' Sasha Fierce'. By being herself this could be a relationship to the title ' I am Sasha Fierce' and showing her audience who she really is.
The font style looks very thin,sharp and italic which suits the lyrics to Beyonce's songs on this actual album. The cover illustrates innocence,and her songs are who she is, the target audience could be aimed for people of any ages, and also any sex due to her image and lyrics. It is classified as a dual disc album; the first disc I Am… incorporates slow and mid-tempo R&B ballads and pop songs whilst the second disc Sasha Fierce, named after Beyoncé's alter ego, contains more uptempo danceable songs.
The back cover(to the left) shows Beyonce looking more ' Fierce' which can be related to ' Sasha Fierce'. She is striking a pose which can be seen as sharp movement and focused, this shows Beyonce in a different light to her audience due to the innocence of the front cover. The digi-pack of Beyonce's album of the inside sleeve (image above) includes an image of her in a tight leather suit, this is to appeal to her audience to help promote the album. The iconography portrays her as a strong, independant woman. Throughout the front cover, inside sleeve and back cover the main focus is of the images of Beyonce, with the writing shaped around her.
Monday, 21 June 2010
Album Cover Analysis.
What are the typical features that an album cover has?
The typical features of an album are usually the title of the artist, in a specific font and colour with a image associated with the album or the artist themselves. The album cover image usually relates to the text, however sometimes cartoons are used also, the audience can tell by the style of the font what type of music the artist seems to be. The features of the album are to help promote the artist/artists.
How would you categorize the covers in front of you? Are there any other ways of distinguishing between them other than generically?
I would categorize the covers by the different genre's, the first image is Beyonce of which is Pop genre she is the 'meat' saw in magazines and is favoured by her audience she is usually saw in revealing outfits, however Lil Wayne is Rap/Gangster who is saw wearing 'bling' and a vest with baggy jeans or trousers with a more aggressive appearance. Kanye West is a R'n'B genre. However the last two images are contrasted, as The Courteeners are indie. From the album covers it can be distinguished which genre is which by the style of font and images used.
Album Covers serve many different functions. What do you think these are?
I think one of the main functions are to promote and advertise the album so it is successful in the selling industry and to make the artist successful.
Prelim Task.
This was my preliminary task, of were we had to lip sync our video to the song. I used Final Cut to sync our lip movement
in time with the song.
Monday, 24 May 2010
Julian Opie.
This is my Julian Opie portrait of myself. Firstly I uploaded my image on Adobe Photoshop, and selected the print of my final portrait. I then created new layers of colour on top of my inital image such as; Hair, Eyes,Neck, Clothes and Background.I used the lasso tool to trace around parts of my image to create the features, and then used the eye tool to find my matching suitable colours.
Wednesday, 19 May 2010
Preliminary Task.
For our premliminary task we had to lip sync our own video to 'Vengaboys - Were going to Ibiza'. We downloaded our track off ZamZar after shooting the footage so we had the audio to add to Final Cut, we got sent the song through an e-mail then uploaded our video and the audio then rendered both for them to play correctly.
Monday, 17 May 2010
Final Cut.
I uploaded a video and sound files to Final Cut, I then used the new techniques i learnt from Final cut to cut the footage so it matched, and fitted with the sound track I had chosen. I have learnt how to crop, add transistions and also add video effects and change the browser views.
I also learnt how to cut the videos and move them when inserting more or deleting footage. Then I cut the footage using 'in' and 'out' points to decrease the video clip before adding it to the final cut, once I finished editing and cutting the footage I rendered the clip so that it would play properly.
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